Helping Companies Build Leadership Brands
I help companies build leadership brands, driving loyal customers & delivering profitability. I do this through a process that builds brands consumers love. My goal is to help companies develop, monetize, & grow their brands. I can work as an extension of your team or on a project basis depending on your needs.
I am a brand strategist and global marketer with over 18 years of executive-level, hands-on, and consumer brand marketing experience working with Fortune 100 companies to emerging growth start-ups. Throughout my career, I have had a successful track record of expanding market share, penetrating new markets, driving innovation, repositioning brands and delivering profitable growth for some of the most well-known global brands across a number of different industries including food & beverage, video games, technology, entertainment, education, cannabis, QSR, and restaurant. I have helped brands by integrating a long term vision with a practical approach as to how to get there.
|Positioning, Branding & Brand Strategy||Style Guides|
|Content Creation||Market Research|
|Integrated Marketing||Content Strategy & Copywriting|
|Digital & Social Media Marketing||Commercials & Videos|
|Lead Generation||Go-To-Market Plans|
|Experiential Marketing||Website Development|
|Partnership Development||Email Marketing|
“Lisa did an amazing job analyzing the market for our apps and making insightful and effective recommendations on how to develop and engage our audience. Lisa is easy to work with and listened and responded to our specific needs. She recognized the challenges and came up with numerous creative and cost-effective ways to increase users, and always with ROI in mind.”
– Paul Joffe, Games Product & Publishing Executive